A3 - Monthly Sales Volume Of 5288, New Weapon Of Chery

The latest news revealed that after the monthly sales breakthrough of 3,000 in domestic market, chery A3 created another new high of 5,288 in March, with a link relative ratio of 60%. Even if facing the general downturn of Chinese automobile industry, A3 has continuously increased its monthly sales volume dating its market launching, and the amount of increase for each month exceeds 1,000 in 2009. While at the mean time, the sales volume for one quarter accumulates to 100,000, on the fifth of Chinese car manufacturing company sales volume list, chery steadily stands as the top of self-owned brand.

Looking of feedbacks issued by distributors in various regions, they generally consider shape, security and setting as the best advantages of A3. What’s more, the shape originated from the top-level Pininfarina’s design, the advanced independent rear suspension with 4 connecting rods, and the ESP side-slipping resistance system has achieved the level of the main stream middle-class cars.

The journalist interviewed chery’s domestic general sales manager Mr. Ma Deji on the reputation and sales performance gained by A3. Mr. Ma mentioned, regarding factors of international market, chery itself and competition among joint venture brands, A3 has achieved gratifying performance for the first quarter in 2009, A3 has definitely become the new weapon of chery. “Proudly speaking, from all aspects, A3 is ‘globally qualified’, and our self-owned brand has already hand in a satisfying paper.”

For middle-class car market, a monthly sales volume of 5,000 could be considered as a symbol of promoting into Chinese main stream of cars. And for this self-owned brand positioning at high-quality car, chery A3 has realized the leaping development in both the chery history and the middle-class car history.